Datacolor SP2024 Spyder Monitor Calibration

Target Customer/MarketsPerfect for novices to experienced professionals in: Photography Content Creation Digital DesignIntuitive software and preset calibration settings allow novices to easily achieve professional results, while customizable calibration settings allow experienced professionals creative flexibility. Value Prop Digital creatives want to feel confident that the images they capture, create, edit and view on their monitors will be portrayed as accurately as possible. Manually calibrating a monitor laptop/desktop is the first essential step in making this happen. It ensures a coloraccurate starting point for editing, allowing users to express their creative vision and share their work, digitally and in print, as accurately as possible for an authentic connection to their audience. Although monitors and displays may come factorycalibrated, it s important for users to calibrate their monitor to support their own particular workflow as well as to ensure it maintains accurate color over time. Users should calibrate their monitors every two weeks, before colorcritical work, or whenever there s a change in lighting conditions or locations. Calibration only takes about 90 seconds with the Datacolor Spyder, for users to have an accurate view into their digital world, maximizing the color performance and accuracy of their monitor for their specific workflow. Even a trained eye can t be relied upon for accurate color adjustment of a monitor. Our eyes and brains are designed to compensate for light and color, while the Spyder offers an unbiased assessment of monitor color accuracy. An accurate monitor allows the user to truly see their image file and edit with intention. Portable, rugged, Spyder lets users streamline their workflow for photo, content creation, and digital design, instudio or onthe go. And now, Spyder can calibrate a wide range of monitors, including Wide and Standard gamut LED, plus the latest technologies like OLED, miniLED, and Apple Liquid Retina XDR, optimizing the color richness, deep shadows, nuanced highlights and enhanced details these monitors make available. Datacolor s exclusive Device PreviewTM Beta feature gives users an impression of how their photographic images can look on other devices without needing to use the actual devices. Displays, printers and devices have different capabilities when it comes to the range of color they can represent color gamut. This can result in color distortion or poor reproduction when the same image is viewed across multiple devices. Device PreviewTM Beta lets users see an approximation of their photo for mobile devices by simply selecting one of the profile options listed for the latest phones and tablets. Users can also use this feature to softproof/preview how their prints will look for a specific printer model, paper and ink, and print service provider by using an ICC printer profile. Intuitive software and oneclickcalibration presets quickly and easily guide novices so they can achieve professional results. Experienced professionals can take advantage of customizable calibration settings to master color like never before.